Startup Tips

Fashion Startup Checklist | Step 1: Brainstorm Your Brand

by Richard Gregory 

September

13

2023

Image of a notebook on which is written fashion startup checklist

Brainstorming is your most valuable tool when starting a new business. It can help generate and refine ideas, identify potential challenges and opportunities, and foster collaboration among team members. When starting a new brand, it is important to generate as many ideas as possible and evaluate their feasibility. Brainstorming can help identify potential challenges and [ read more…]

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Fashion Trends

Creating a Capsule Collection for Those Going Through Weight Changes

by Richard Gregory 

June

26

2023

Image of People Creating a Capsule Collection for Those Going Through Weight Changes

In the last decade, brands have noticed a shift in consumer behavior. Socially-conscious consumers have started paying more attention to whether companies take steps toward inclusivity and diversity. In fact, 2 out of 3 contemporary consumers state that they are more likely to purchase from a brand that embodies these values. This is especially true [ read more…]

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